Andalusian companies strengthen their presence in Southeast Asia with a New trade mission organized by the public agency Andalucía Trade in Jakarta (Indonesia) From February 19th to 21st, six Marca Andalucía brands participated in this event with the aim of positioning their products in one of the region's most dynamic and prosperous markets.
Key sectors with Andalusian presence in Indonesia
During meetings with local businesses, Innovative solutions have been presented in strategic sectors such as biotechnology, industrial services, construction, olive oil, enclosures, and furniture. This commercial approach represents a step forward in the consolidation of Andalusian brands in Indonesia, the largest economy in the Association of Southeast Asian Nations (ASEAN) and the fourth most populous country in the world, with nearly 271 million inhabitants.
Indonesia has a A growing niche of upper-middle-income consumers, estimated at 52 million people, makes it a key market for Andalusian companies.Furthermore, Southeast Asia is the fastest-growing region in the world, offering opportunities in diverse sectors such as agricultural support industries, agri-food, construction, transportation, and technology.
Strategic location and infrastructural development
According to reports from Andalusia TradeIndonesia's geographic location makes it a hub for trade in the region. Furthermore, the robust infrastructure development program promoted by the Indonesian government opens new doors for foreign investment and the expansion of Andalusian companies in strategic sectors.
This trade mission reinforces Andalusia's commitment to the internationalization of its companies and the exploitation of emerging markets with high growth potential. With these types of initiatives, Andalusian firms continue to expand their borders and strengthen their presence on the global scene.